United Islam
Awareness Week

Fulfill Your Purpose, Transform Your Life.

United Islam Awareness Week (UIAW) stands as a powerful, nationwide initiative that amplifies a unified Muslim voice across Canada. Through a coordinated, week-long campaign, UIAW brings the unfiltered and universal message of Islam to the forefront, engaging thousands through da’wah booths, keynote lectures, interactive sessions, and Q&A forums. This annual effort serves not only to educate, but to build bridges of understanding and dialogue between Muslims and the broader public in academic and community spaces.

Know Your Why, Unlock Your Best Self

Since its inception in 2013, UIAW has grown into a leading platform for collaborative outreach across Canadian university campuses and community organizations. The campaign empowers Muslim students and volunteers with professional training in da’wah techniques, media engagement, and event coordination, equipping them to represent their faith with confidence, clarity, and compassion. With a strong emphasis on strategic communication and innovative marketing, UIAW captures the attention of students, faculty, and staff from all backgrounds, inviting them to explore the depth and relevance of Islam in today’s world.

Each year, UIAW centers around a theme that addresses contemporary issues through the lens of Islamic teachings, ensuring the message resonates with current societal conversations. Renowned scholars, speakers, and outreach professionals from around the world are invited to deliver impactful lectures tailored to the intellectual and cultural climate. This thoughtful approach makes UIAW not just a series of events—but a transformative experience that deepens public understanding, counters misconceptions, and fosters a more informed, inclusive dialogue on Islam.